April 13, 2011

Bota of Boulder

Written by

Bota of Boulder

BotaofBoulder.com (retired after 40 years in business)

  Outdoor Sporting Goods Manufacturer

  Ecommerce / Shopping Site

  Eco Themed Look & Feel

  Affiliate & Banner Ad Integration



The new Bota of Boulder website and ecommerce store was launched the first week in April 2011. Bota has been making bota bags since 1972 and is the maker of the Outback Water Filtration system. I had the pleasure of working for Bota back in 2001 as a employee and again in 2011 as their website developer. The design is eco-themed reflecting their values and sustainable production practices.

The background element rotates based on the season, showcasing the beautiful scenery in the Colorado Rocky Mountains where Bota is located. The site also features an interactive visual search to find a local retailer using a map of the United States.

Update: Bota of Boulder has retired after 40 years of serving the outdoor and sportsman's community.  Enjoy those mities on the beach Bota!

Ross McClenahan

Ross McClenahan is co-owner and Lead Developer at Tree Top Web Design, a Santa Cruz Web Design firm.

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